As someone who over time had to replace my album collection with eight tract tapes and cassette tapes, only to see that replaced with CDs, I think I feel their pain.
I for one have avoided DRM like the plague and the failure of both the music and electronics industries to come up with a "good" solution has caused me to stick with CD's (which are so 1980s) and non-DRM mp3s (which can be a pain, but I don't loose them because someone else decides they will no longer support the format).
Walmart Music Team sent out the following email;
From: Walmart Music TeamReferences;
Date: Fri, Sep 26, 2008 at 7:42 PM
Subject: Important Information About Your Walmart.com Digital Music Purchases
Important Information About Your Digital Music Purchases
We hope you are enjoying the increased music quality/bitrate and the improved usability of Walmart's MP3 music downloads. We began offering MP3s in August 2007 and have offered only DRM (digital rights management) -free MP3s since February 2008. As the final stage of our transition to a full DRM-free MP3 download store, Walmart will be shutting down our digital rights management system that supports protected songs and albums purchased from our site.
If you have purchased protected WMA music files from our site prior to Feb 2008, we strongly recommend that you back up your songs by burning them to a recordable audio CD. By backing up your songs, you will be able to access them from any personal computer. This change does not impact songs or albums purchased after Feb 2008, as those are DRM-free.
Beginning October 9, we will no longer be able to assist with digital rights management issues for protected WMA files purchased from Walmart.com. If you do not back up your files before this date, you will no longer be able to transfer your songs to other computers or access your songs after changing or reinstalling your operating system or in the event of a system crash. Your music and video collections will still play on the originally authorized computer.
Thank you for using Walmart.com for music downloads. We are working hard to make our store better than ever and easier to use.
Walmart Music Team
Walmart Shutting Down Music Store DRM Servers, Umpteenth Reminder to Not Buy DRM'd Content from Gizmodo.com.
Walmart to pull plug on DRM servers from ZDNET.com